Case study
New Balance Furon - Raheem Sterling
Brand Name
Ninja Theory
Services Offered
CGI / animation, Creative design
From the studio that crafted games such as DmC: Devil May Cry and Hellblade: Senua’s Sacrifice, Bleeding Edge sees players form teams of mechanically augmented characters to wreak cybernetic havoc against one another.
Having worked on the release date trailer for the game, the Flipbook Team again worked with Ninja Theory’s cinematics team to produce the launch trailer in Unreal Engine.
All the playable characters in the game from Gizmo to Daemon, Makatu to Buttercup, are back in this high energy cinematic as the ‘deranged fight club’ battles one another and the authorities.
The motion graphics elements were also designed and produced by the Flipbook team and involved animated images of various augmented body parts, hacked computer screens and drone overlays.
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