LEGO

Sector

Toys and games

Connected brands

LEGO Angry Birds , LEGO Batman Movie , LEGO DC Super Heroes

Acquired services

Activations

Provided by:

Initiative

AR / VR / MR

Provided by:

Isobar

The Pulse Group

Branding strategy

Provided by:

Brand Vista

Initiative

Publicis.Poke

Tall

Campaign planning / implementation

Provided by:

Ogilvy

Publicis.Poke

Content marketing

Provided by:

Mindjumpers

Creative design

Provided by:

Mindjumpers

Data analytics

Provided by:

Reprise Digital

Data management

Provided by:

Reprise Digital

Digital display advertising

Provided by:

Ogilvy

Event production / marketing

Provided by:

Jack Morton Worldwide

Mischief PR

Exhibitions

Provided by:

Jack Morton Worldwide

Experiential marketing

Provided by:

Jack Morton Worldwide

The Pulse Group

We Are Social

Gamification

Provided by:

Isobar

Market research - consumer

Provided by:

Brand Vista

Marketing strategy

Provided by:

Mindjumpers

Performance marketing

Provided by:

Reprise Digital

PR - consumer

Provided by:

Mischief PR

ONBroadcast

Print advertising

Provided by:

Ogilvy

Retail strategy

Provided by:

Savvy

SEO outreach

Provided by:

Mischief PR

Social media - paid

Provided by:

We Are Social

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