Brand design, packaging and photography for a range of 100% natural beauty products.
Branding strategy, Packaging design, Photography
Mia & Dom handmakes the UK's largest range of organic skincare products beloved by pregnant people, postpartum parents, babies, and eczema sufferers.
Their carefully selected range is vegan, kind to the planet, and 100% natural - just what we like to hear.
Fresh, high end, and appealing to new and expectant parents.
That was the brief we received when Mia & Dom wanted HUB to reimagine their brand.
Mia & Dom’s products are packaged in a variety of containers; metal tins, plastic bottles and glass vials.
Not only did our redesign have to look good, it needed to work across several shapes and sizes.
Mia & Dom needed:
Our creative team curated a brand that perfectly reflects Mia & Dom’s products; refreshing, simple and inviting.
We used a watercolour effect and classic typeface to break up text on packaging, getting key messages across using only a handful of words.
To capture the new brand, our photography team ventured to Mia & Dom’s headquarters.
Outdoor shots were taken in the grounds and studio shots featured key ingredients to emphasise the brand’s natural and organic credentials.
Bold, bright and beautiful.
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